Jieun and Anseong are brand boys
The Quest, a publishing house
You have to mix it to make a hit.
Chairman Sohn Jeong-ui randomly selected and mixed three-word cards out of 300-word cards daily. In a year, 250 business ideas were extracted using this method. The voice electronic translator was the most representative of them. As usual, it was the result of mixing the three words 'voice synthesizer,' 'pre,' and 'liquid crystal screen.' With this idea, I visited Professor Forest Moder, famous for his research on voice synthesizers, and developed a voice electronic translator with his help. He sold this invention to Sharp, a Japanese electronics company, for a whopping 100 million yen. That's how he gained the funds, connections, and confidence to start his business. It was a reward for 'mixed' three words that seemed to have no connection at all.
Gutenberg created a printing press by mixing a coin maker with wine-making equipment, and Stub Jobs created a scat phone by combining computers and cellphones. Damien Hirst designed the $100 million skeleton by mixing an eerie skeleton with 8,601 expensive diamonds. Costco incorporated a supermarket and a warehouse, and Veskin Robbins mixed ice cream and cake. Picasso said, "Great artists copy, great artists steal." Einstein said, "The secret to creativity lies in knowing how to hide the source of creativity."
Different! I agree!
David beat Goliath by no means less. Brand bakeries are safe but boring. Bakery in small but unique neighborhoods are popping up these days.
After witnessing a person reading "The Economist" and "GQ" together, they mixed the two to create a sophisticated current affairs magazine, "Monocle." In the era of the fall of magazines, a thick magazine like a book was made and transferred digitally at the regular price without free distribution.
Apple - David and Goliath